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244: The Rise of Immigrant and Unconventional Founders in the Creator Economy with Arjita Sethi

Published on 09.10.2025

Unlock the secrets to empowering immigrant entrepreneurs and transforming setbacks into success with Arjita Sethi’s inspiring journey. Arjita, a serial entrepreneur and educator, shares how closing her AI startup paved the way for founding the New Founders School. This thriving educational hub supports immigrant entrepreneurs by turning lessons from failure into stepping stones for success. In our conversation, Arjita emphasizes the power of mentorship and community in nurturing early-stage founders, highlighting the resilience and resourcefulness that define her approach.

Arjita is a serial entrepreneur and educator who launched her first startup at 16 and now champions equity in education and entrepreneurship, impacting 50,000 people across 40 countries and advising the NASDAQ Entrepreneurial Center.

A TEDX speaker, angel investor, and recipient of the U.S. Alien of Extraordinary Ability visa, she teaches at Hult International Business School and San Francisco State University, with her work featured in Forbes, Business Insider, The Better India, and The Economic Times. Through New Founder School, Arjita guides early-stage founders on launch strategy, user-driven marketing, business models, and fundraising readiness.

In this episode, you’ll hear about:

Arjita Sethi’s journey from closing her AI startup to founding New Founders School, a hub for immigrant entrepreneurs.
Importance of mentorship, community, and learning from failure in building a successful entrepreneurial ecosystem.
Insights into using AI and technology to reshape the post-pandemic startup landscape.
Balancing entrepreneurship with personal life, emphasizing “life success” over traditional work-life balance.
Updates on immigration opportunities for founders, including the cap-exempt concurrent H-1B visa.
The significance of flexibility, collaboration, and strategic planning in thriving as an entrepreneur.

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